Step 1
Pick a few items
Start with the toys, treats, and calming tools your dog would obviously use.
Routine Finder
Find your dog's routine starting point.
Answer four quick questions. Get one simple starting routine.
Question 1 of 4
What does a normal weekday look like for you and your dog?
1 of 4
A routine box for the moments your dog needs most.
Tail & Treat boxes are built around real daily needs: calm exits, focused play, training, and wind-down.
Packed with purpose · Free shipping on orders $69+ · Small-batch delivery
Box Tiers
Choose the box that fits best
Light BoxDelivery calculated at checkout
Starter
$60
A lighter first box with a calm anchor, small surprises, care, and a simple routine card.
View StarterBest ValueQualifies for free shipping
RecommendedStandard
$75
Covers more moments in one box and qualifies for free shipping.
View StandardGift ReadyQualifies for free shipping
Deluxe
$109
Best for gifting or going all-in, with extra care items and presentation details.
View DeluxeBuild a Box
Build your own from there.
Pick a few items, get a routine reveal, then choose the tier that fits best.
Step 2
Get the routine reveal
We turn those picks into a routine style like Reward & Training, Wind Down, or Balanced Daily Routine.
Step 3
Choose the right tier
The reveal suggests the tier, then you decide how complete you want the box to feel.
New Arrivals
Fresh finds for play, rewards, and keepsake moments.
Daily Moments
Shop by the part of your dog's day you want to build around.
Every box can be built around a real part of your dog's day: leaving home, burning energy, training, winding down, or keeping a memory close. Read the daily routine guide. Plan your dog's weekday.
Before You Leave
Help your dog stay calm when you're away
Explore more →
Play & Energy
Burn energy in a focused way
Explore more →
Reward & Training
Reinforce good behavior with intention
Explore more →
Wind Down
End the day calm and relaxed
Explore more →
Memory & Gifts
Keep a little piece of them close
Explore more →Essentials & Refills
Already have a box? Refill the pieces your dog loves most.
Small-Batch Delivery
Each box is carefully packed and shipped in small batches.
Free shipping on orders $69+
Standard and Deluxe qualify on their own. Starter works best when paired with one small add-on.
Each item has a job
Boxes give the full routine. Essentials stay available for refills, add-ons, and repeat favorites.
Practical routine language
Calm, play, reward, wind-down, and keepsake moments keep the brand grounded and usable instead of vague.
FAQ
A few things people ask first
What is a Tail & Treat box?
A thoughtfully packed set of toys, treats, and comfort items built around everyday moments with your dog.
Can I still buy products individually?
Yes. Essentials & Refills are still available for add-ons, favorites, and repeat orders.
How does free shipping work?
Orders of $69 or more qualify for free shipping. Starter does not qualify by itself unless you add something else.
Email Signup
Start with the box now, and hear about future drops early.
Join for first-order savings, restock notes, and future routine-box launches.