Starter

A smaller first box for trying the routine without feeling bare.
First-time customers, smaller first orders, and simple routine resets.
Preparing something special
Each tier is built around real parts of your dog's day: settling, thinking, playing, rewarding, and winding down.

A smaller first box for trying the routine without feeling bare.
First-time customers, smaller first orders, and simple routine resets.

A complete everyday routine for calm, play, training, and reward.
Most first orders and dogs that need a fuller mix of play, calm, reward, and novelty.

The fullest version of the routine with extra care and presentation.
Gift buyers, special occasions, and customers who want the most complete version.
Start here if you want a smaller first order with the basic routine pieces.
Choose this for the clearest everyday routine and automatic free-shipping eligibility.
Choose this for gifting or the fullest version of the Tail & Treat routine.